BRINGING
DAYDREAMS
TO LIFE

AR Creator + Filmmaker
@lauragouillon (980k+)

My TikTok AR effects have gained over 31B views worldwide and been shared over 90M times, inspiring fun new trends.

Creative Collabs

I have partnered with over 30 notable brands and artists to strategize, design, deliver, and launch immersive AR and video marketing campaigns.

Filters Used By

  • MAX

  • Gorillaz

  • Sydney Sweeney

  • Kylie Jenner

  • Miranda Cosgrove

  • Meghan Trainor

  • Dylan Mulvaney

  • Alec Benjamin

  • Kate Bartlett

  • Chris Olsen

  • Charlie Puth

  • Nicholas Galitzine

  • Safiya Nygaard

  • FINNEAS

  • Carmen and Lupita

  • Tom Felton

  • Joe Jonas

  • JoJo Siwa

  • John Green

 I create fun interactive AR experiences and videos, à la “aesthetic sarcasm”

PRESS

PRESS

Industry Disruptor

TikTok nominated me as an Industry Disruptor on their 2023 Asian and Pacific Islander Visionary Voices list in honor of API Heritage Month, alongside 14 other top API creators around the world.

Trendsetter

TikTok’s 2023 trend report revealed the #1 trend on TikTok worldwide in 2023 was “learning our red, green, and beige flags”, thanks to my viral TikTok effects “My Red Flags”, “My Green Flags”, and “My Beige Flags”.

Filter Queen

My immersive work has been featured in various media, including on CBS Unstoppable, Her Campus, Lenslist, Techcrunch, TikTok. Culture writers at Mashable named me “Filter Queen” of TikTok.

Growth Strategist

I’ve partnered with Uber for 2+ years, producing monthly UGC content and several AR effects for the @uber TikTok channel, and it’s now grown to over 1 million followers as reported by Marketing Dive.

Creative Services

I partner with brands in several ways, from creating custom AR marketing campaigns, to launching video posts to my social media platforms, to UGC video creation, to product strategy consulting.

AR Filter Creation

Video Posting + UGC

Product Strategy Consulting

About Me

I’m Laura Gouillon, a creative director, filmmaker, and immersive AR/VR creator (@lauragouillon) based in Lyon, France.

Originally from California, I leverage my background in computer science and immersive filmmaking from USC and USC’s School of Cinematic Arts to create fun interactive AR experiences and videos that express my vivid imagination, aesthetic sarcasm, and cinematic style.

I previously built AR/VR products as a product manager at Unity (Gum) and at Felix & Paul Studios (space capture pipeline for Space Explorers: The ISS Experience). I’ve additionally directed several cinematic VR experiences.

Get in touch.

I’m looking forward to partnering with more brands and XR creators on bringing to life future immersive projects.